For SaaS founders and indie hackers

Marketing for the solo founder.

Weekly content that sounds like you talking to builders, not like a startup blog. No "disrupt," no "revolutionize," no paradigm-speak.

Built by someone who ships.

Ariadne itself was built in a weekend by one person using AI. It ships its own Google Business posts. It posts to indie-hacker communities in its own voice. If you are running a solo SaaS and know the marketing layer is the thing most likely to kill you, this is what we built for you. And for us.

What it writes for you.

  • Google Business posts for your operating city, so "SaaS for X in [city]" searches can find you.
  • Twitter/X, Instagram, LinkedIn posts in your voice, specific and honest, avoiding startup-speak.
  • Facebook group posts for founder, indie-hacker, and industry-specific communities.
  • Cold-outreach emails to complementary SaaS founders, technical newsletter writers, and API partners.
  • Monthly SEO blog posts about your product's actual problem space. Real metrics, real tradeoffs, no fluff.
  • Product / founder bios for your landing, Product Hunt, Indie Hackers, and X bio.

The voice it targets.

Concrete over abstract. Real numbers over vibes. Honest tradeoffs over pure sell. The prompts actively block the vocabulary you would recognize as "startup marketing." If you would not say it to another founder at a meetup, Ariadne does not write it under your name.

Pricing.

Free 7-day sample week, no credit card. After that, $49/mo Canopy or $99/mo Old Growth. One tree planted per paid subscriber per month through Trees for the Future.